First Things First was a campaign created by Troika for the Higher Education and Training HIV/AIDS Programme (HEAIDS). The student-centric campaign was aimed at driving testing for HIV and other sexually transmitted infections (STIs) through activations on student campuses across South Africa.

Troika was tasked with doing a full brand overhaul for Engineco, a solution-based company specialising in the design, manufacture, delivery, installation, commissioning and maintenance of generators, diesel engines and associated products.

Troika were commissioned with the naming and CI development of Buzzr, an Israeli-based delivery service in the private residential sector. 

For the existing independently owned financial advisory business, Wealthworks, Troika was responsible for the development of a brand and CI guide.

For the NGO South African Employers for Disability (SAE4D), Troika undertook the development of a complete CI manual.

Triple Green by Sappi, an environmentally conscious paper brand which uses sugar cane as its primary source of pulp, enlisted Troika’s services for brand development and CI creation.

Plessey, which was bought over by Dimension Data and operates in the telecommunications sector, required Troika’s services for a rebranding and realignment, which included logo evolution and visual language development.

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